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Chopard launches the new L.U.C Traveler collection


The special event marked the 20th anniversary of Chopard's return to the world of watchmaking

Chopard launches the new L.U.C Traveler collection
Colin and Livia Firth

Chopard launches the new L.U.C Traveler collection
Chopard launches the new L.U.C Traveler collection
Chopard launches the new L.U.C Traveler collection
Chopard launches the new L.U.C Traveler collection
Chopard launches the new L.U.C Traveler collection
Chopard launches the new L.U.C Traveler collection
Chopard launches the new L.U.C Traveler collection
Chopard launches the new L.U.C Traveler collection
Chopard launches the new L.U.C Traveler collection
01/09 Colin and Livia Firth
02/09 Mark Ronson
03/09 Guest, Colin and Livia Firth, Karl-Friedrich Scheufele
04/09 Jack Guiness
05/09 David Gandy
06/09 Toby Huntington Whiteley
07/09 Dougie Poynter, Mollie King and Toby Huntington Whiteley
08/09 Karl-Friedrich Schaufele, Co-President of Chopard
09/09 Alice Temperley

Time was of the essence at Chopard’s L’Art d’une Manufacture event, which saw the launch of their new exhibition and L.U.C line of watches. Gathering at the Phillips gallery in the heart of London’s affluent Mayfair, guests were given an exclusive look at the two timepiece models that have been crafted to celebrate 20 years since Chopard’s co-president, Karl Friedrich Scheufele, made the decision to revive the brand’s rich watchmaking heritage. After setting up a specialist watch manufacture in the small Swiss village of Fleurier, Scheufele has spent the past two decades pursing the mechanical and aesthetic perfection that was originally captured by Louis-Ulysses Chopard, the company’s founder and whom the collection is initialed after.

Consisting of a GMT and a world-time design, the luxurious L.U.C range was inspired by the modern traveller, gentlemen who are seeking refinement, precision and traditional expertise in their timepieces. So it’s only right that jet setters and gentlemen alike were in attendance. From Colin Firth to David Gandy and Mark Ronson, the city’s finest came together to sip cocktails and honour Chopard’s amazing horological history.

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